Creating a Remarkable Dental Practice: Your Digital Presence Using Social Media.
Creating a Remarkable Dental Practice: Your Digital Presence Using Social Media. is organized by Dentaltown, L.L.C.
Released: 07/27/2023
Expiration Date: 07/27/2026
Description:
Once you’ve established your website and online review presence, a comprehensive social media strategy has become essential to practice promotion and attracting new, young patients. This course shows you where to spend your time and energy and when and where to invest your promotional dollars. It will detail which sites are most important, in which order, and how to create the appropriate content for each of them, from Facebook to Instagram to Twitter.
You’ll come away with an understanding of why social media is important for business, how to keep up with the seemingly endless changes occurring in that environment and how to train a team member or outsource your social media for maximum results without overspending.
Educational Objectives:
Upon completion of this course, you should be able to:
• The importance of Facebook, and the most common pitfalls of social media
• How to create and where and when to place your social media content
• How new patients use social media in choosing a practice
• What other social media sites to use, in order of importance?